The Winner's Guide to Effective Sales Contests

Ambition has helped companies like Clayton Homes, Wayfair, Filemaker and Outreach create legendary sales contests. The Winner's Guide shares proven formats and new strategies to power your next SPIF, Call Blitz, or All-Hands Competition.

What's inside:
    • Why sales teams run contests.
    • The goals of sales contests.
    • Why sales contests fail.
    • How to create contests that drive your goals.
    • Best practices by company size.
    • The characteristics of an ideal sales contest.
    • Examples of successful contests run by Ambition clients.
Thanks for your interest! Content en route to inbox.

The Ambition Platform

A category-redefining, industry-leading, comprehensive solution for performance-focused organizations.



Connect all of your systems for end-to-end transparency and accountability. Ambition supports Salesforce, API, FTP, File Upload, Manual Entry.



Set and track milestones for employees, managers, groups, organization. Goals can be synced to real-time metrics or tracked free-form for maximum flexibility.



Promote accountability by defining and benchmarking short-term activities and long-term objectives for employees to see and own in their quest for success.



Setup contests and utilize our critically-acclaimed "Fantasy Football" system for consistent results across not just top performers but your middle 70%.